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    Portfolio
    HomePortfolioThe Billiard Hall

    SERVICES: Branding, Print, Hospitality Marketing

    DATE: October 2024

    01. The Challenge

    The Billiard Hall, a lively social hub combining classic pool tables, live sports, and a welcoming bar atmosphere, wanted to revitalise its marketing presence. While the venue had a strong local following, their promotional materials lacked consistency, and there was little fresh content to keep audiences engaged. Print designs were outdated, event advertising felt generic, and their hospitality marketing needed a boost to better connect with both regular patrons and new visitors. The challenge was to inject fresh energy into their brand and create engaging content that reflected the venue’s personality.

    02. The Solution

    We kicked off with strategic content creation, capturing vibrant photography and video that showcased the buzz of the venue, the camaraderie at the tables, and the inviting drinks and food offering.
    For print media, we designed modern, on-brand posters, table toppers, and flyers to promote key events, drinks offers, and special nights. Each piece was tailored to stand out in-venue and in the community.
    On the marketing side, we developed a hospitality-focused strategy, aligning print, social media content, and seasonal campaigns to build anticipation and drive footfall. This included regular content updates, themed event promotions, and a consistent visual style that kept The Billiard Hall top-of-mind for locals.

    03. The Result

    The Billiard Hall now has a dynamic and cohesive marketing presence that captures its lively atmosphere and friendly energy. Fresh photo and video content improved engagement on social channels, while the updated print materials boosted awareness of events and offers. The coordinated hospitality marketing strategy resulted in increased event attendance, stronger brand recognition, and a more engaged community of customers who return time and again for the experience The Billiard Hall offers.